Industries

Sectors: PR, Marketing & Media

PR, Marketing & Media

In this sector more than any other, literal translation is not the answer. If your marketing materials, publicity texts or media presentations are for international use, or even use among a local but multilingual audience, then it is paramount that the translation is accurate and appealing.

Marketing, PR and media take shape in a large array of documents, from press releases, magazines and annual reports, to questionnaires, screeners, product profiles, presentations and survey responses.

This is often the hardest genre to translate, as publicity, marketing materials and highly culture-dependent media are notoriously difficult to render in another language. The problem however is that a poor translation can do far more damage than good.

To avoid mistranslation, we only use qualified in-country translators who know the local market and its customs and can guarantee the quality you require. We will hand pick a professional who has knowledge of the market, attention to detail and that all-important flair for writing in the target language.